Share the visual story of your business - people love to read about your latest event or achievement but they also like to see it. Plus, did you know that Facebook posts using photos generate 53% more likes?
According to HubSpot's Inbound Marketing blog, posts with photos also produce a 104% increase in comments, all leading to increasing your page's EdgeRank algorithm:
This percentage difference is substantial, and it emphasizes a huge opportunity for businesses to use photos and images as a means to increase Likes and comments, and thus EdgeRank. EdgeRank is Facebook's visibility algorithm based on users' interaction with your Facebook Page content. Boosts in Likes helps increase EdgeRank, which can then cause a page's content to appear in News Feeds more often, increasing visibility.
Read more: http://blog.hubspot.com/blog/tabid/6307/bid/33800/Photos-on-Facebook-Generate-53-More-Likes-Than-the-Average-Post-NEW-DATA.aspx#ixzz2CIw67KG5
So take that extra moment to whip out your smartphone and take a picture of the new product that just came in or the new hairstyle you just created or, well, you get the idea. Increased engagement leads to a stronger relationship with your page fans and customers, and that's good business.