Instagram has just unveiled a new feature - Hyperlapse. It will allow Instagram users to shoot a video using their mobile device's camera and upload to Instagram.

The Hyperlapse feature is currently available only on iOs. It is expected to be available on the Android platform "soon" and there are no current plans for Windows phones.

Stabilization for Hyperlapse from Instagram from Instagram on Vimeo.

As Wired.com points out:

Using clever algorithm processing, the app makes it easy to use your phone to create tracking shots and fast, time-lapse videos that look as if they’re shot by Scorsese or Michael Mann. What was once only possible with a Steadicam or a $15,000 tracking rig is now possible on your iPhone, for free.

Imagine the possibilities for creating content to promote your business.