That Solo Life Podcast

That Solo Life is the podcast of Solo PR Pro, a membership community built for independent PR and communications professionals, providing the support, resources, and real-world insight needed to run and grow a solo business.

In this podcast, co-hosts Karen Swim, APR, president of Solo PR Pro and founder of
Words for Hire, and Michelle Kane of VoiceMatters bring a no-filter approach to the conversations solo business owners are already having, covering the realities, challenges, and day-to-day decisions behind running a business of one.

In this episode, Karen and Michelle are joined by Doug Simon, CEO of D S Simon Media, to explore the transformative impact of artificial intelligence on the public relations landscape. Doug shares invaluable insights on how AI is fundamentally changing content discoverability and why PR professionals, especially solo practitioners, must adapt to stay relevant.

Learn more about That Solo Life
and listen to other episodes.